Consistency is Key


How are you doing with social media for your business?

How many different platforms are you using?

Are you consistent? This is the big question…

I want to encourage you that consistency is key to your social media success. Consistent with the number of posts per week, the content is consistent with the message you want to send and with engaging with your followers.

First, posting everyday is the best, even a couple times a day of well planned content, but once a month is lacking and you’ll lose your audience. If you don’t feel you can be consistent don’t start yet. Take an assessment of what you are able to do. FaceBook is the biggest most known platform and a great place to begin. Start with a few times a week and work up.

Consistency in content helps your audience know what your all about and what they can expect from you. When you post something out of “character” or  “Brand” it can affect your likes, comments, shares and follows.

Lastly, consistency in engaging with your audience; making sure you thank, comment and react to anything your audience has posted in a timely manner. Whether it’s good or bad.   If this is an area you are feeling challenged in, I can help.

Click HERE to schedule a FREE 15 – minute virtual consultation to discuss your social media concerns.


Packing Tip To Easily Keep Track of What to Take

Does packing for a trip, whether business or pleasure, make you crazy? I hear this over and over with my clients. Here’s a quick tip to help you when you pack in the future.

If you are attending a Conference or an Event with a “planned” agenda, print the agenda prior to starting your packing. Many agendas will even give you an heads up as to what is appropriate during each session. Ex: Business Casual, Business Smart, Cocktail or Formal. Take a look at all the events and visualize how you wish to show up. What you want to look like. Then starting pulling the pieces from your closet you feel would work for each event/meeting. I like to mix and match so I’ll try to keep to somewhat of a color theme. Write everything down on the agenda you are planning on taking. Make sure you include your accessories, shoes and other incidentals you’ll need for each outfit.

Let’s say your not going on a business trip but vacation where there is no agenda to print. Make your own. Get a piece of paper and write out each day you’ll we away… include your travel days. If you know specific things you’ll be doing add them to your packing list. Ex: beach, hiking, attend wedding and the like. Then starting pulling those items you want for those experiences. Write them all down. This also helps to determine if you have everything you  need for the trip and can create your shopping list.

Why write them all down? Let’s say something happened to your luggage you now have a list of every item in your suitcase. Still feel frustrated by the daunting idea of packing? You can alway enlist me to pack for you.

I have a packing list pre-typed you receive by emailing Write packing list in the subject line. 🙂